Sprayground Partners With the Absurdly Bold Candy Brand JOLLY RANCHER For A Sweet Backpack Collaboration

Posted by SPRAYGROUND NYC on

Sprayground, the world's most innovative fashion brand known for its artistically designed backpacks, accessories and apparel, is giving fans a sweet take on their most candied collaboration yet. The iconic fashion brand is teaming up with the insanely flavorful Jolly Rancher brand to create a themed backpack that is engineered to take you on a flavor ride of fashion.  

Prepare for a buckin' brudin' rumblin' bumblin' beast of flavor and color with the Sprayground x Jolly Rancher collaboration. Taking inspiration from the bright tones and bold Jolly Rancher flavors, sure to make your mouth water, the backpack combines the instantly recognizable Jolly Rancher Green Apple fruit color with Sprayground's famed aesthetics that have catapulted the brand as one of the most important fashion and accessory brands born in the 21st century. 


The backpack showcases a big and bold one-of-a-kind translucent design, boasting a splash of a mouth-watering fluorescent green apple color that will turn heads everywhere you go. The inside of the bag includes an eye-catching pattern featuring the Jolly Rancher Green Apple character. As always, Sprayground has integrated top-notch functionality with designated partitions for USB sticks, wires, cables and a laptop, a velour pouch and zippered compartments to securely store all of your go-to items. For this exclusive collaboration, Sprayground created a custom lenticular designed tag for each bag, showcasing the popular Jolly Rancher characters and Sprayground’s iconic shark mouth collectible art piece. 

The limited-edition drop will be launching on July 15, exclusively at the Hershey’s Chocolate World Times Square store, in the middle of New York City. Fans and collectors will be able to take part in an exciting in-store experience between 12-3pm on the day of launch. This includes photo opportunities with the official Jolly Rancher mascot, live music and more exciting surprises. Additionally, there will be an in store Sprayground contest for a chance to win a grand prize of the Sprayground X Jolly Rancher exclusive bag with a 30 second in store shopping spree where you can stuff the bag, a five pound HERSHEY’S milk chocolate bar plus a $500 Sprayground gift card for use on Sprayground.com all at Hershey’s Chocolate World store.  Must be present at time of drawing to win!


Don’t miss out on one of Sprayground’s most limited and exclusive drops to date - available f

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