SPRAYGROUND AND PORSCHE UNITE AUTOMOTIVE HERITAGE WITH STREETWEAR CULTURE IN GLOBAL COLLABORATION

Sprayground, the global luxury travel brand known for its creative approach to fashion, art and design, announces its collaboration with Porsche, bringing together two brands driven by individuality, innovation and a distinctive visual identity.

First revealed on the runway during London Fashion Week in September 2025, the collaboration sees Sprayground’s signature backpack and travel bag silhouettes reimagined through a bold, monochromatic graphic language. Combining striking black-and-white patterns, statement shark-mouth detailing and distinctive red accents, the collection draws on the visual codes of Sprayground while aligning with Porsche’s iconic design heritage.

Designed to make a statement beyond the road, the collection translates the energy of automotive culture into everyday accessories. The result is a distinctive meeting point between performance-inspired aesthetics and contemporary streetwear, created for those who view design as an extension of their personal style.

The global launch will see the collection become available exclusively through Porsche dealerships and Porsche Design stores worldwide, introducing the collaboration to an international audience of automotive enthusiasts, design-conscious consumers and luxury streetwear collectors.

For Sprayground, the partnership builds on its continued expansion beyond traditional streetwear, bringing its signature creativity and unconventional approach to new audiences through collaborations with globally recognised names. For Porsche, the collection offers a fresh expression of the brand’s design influence through a new category of lifestyle accessories.

“At Sprayground, we’ve always believed that design should challenge convention and make a statement. Porsche has an incredibly powerful design identity and a legacy of innovation, so bringing our two worlds together felt like a natural fit. We wanted to create something that captures the spirit of both brands while staying true to what makes Sprayground different - bold graphics, unexpected details and a fearless approach to self-expression. Having first unveiled the collection at London Fashion Week, seeing it move into Porsche dealerships and Porsche Design stores globally is an exciting next step in bringing this collaboration to a worldwide audience”, said David BenDavid, founder and CEO, Sprayground. 

With its combination of bold graphics, recognisable detailing and a global retail footprint, the Sprayground x Porsche collaboration reflects the growing intersection of fashion, automotive design and lifestyle culture - bringing two distinctive design worlds together through a collection built to stand out.